Case Studies
Industry Deep Dive: Salons & Spas
Dec 7
Salons and spas are part of a booming industry that continues to grow yearly as the demand for beauty and wellness services is at an all-time high. From haircuts and manicures to massages and facia...
Continue ReadingCase Study: Welcome New Hires!
Nov 22
Objective A small business owner wanted an easy way to present important paperwork to new employees to help them stay organized in their first few months with the company. They wanted to instill p...
Continue ReadingCase Study: Write to Paradise!
Sep 4
A 5 Star Resort wanted to ensure its guests received the best experience. To encourage feedback on services provided, guests were offered a coupon for use at their next visit in return for com...
Continue ReadingCase Study: Too Hot to Jot
Aug 6
Objective: Department managers wanted their new employees to have an easy way to take notes during the onboarding process. They wanted to incorporate company branding to keep their image consiste...
Continue ReadingA Case Study in Promo: A Medieval Dinner Theater Chain
Jul 23
Romanticizing medieval European life, particularly medieval fantasy life, has a distinctly modern allure. Americans especially have a deep affinity for medieval culture, evident not only in our med...
Continue ReadingCase Study: Roll Up in Style
May 19
Description: Roll-Up Blanket Industry: Corporate / Fortune 500 What it was purchased for: A reward to employees for good service. How it was distributed: These blankets were mailed to locations ...
Continue ReadingCase Study: Jamming Out
May 12
A shopping mall was holding a summer promotion to increase traffic during typically slower months. Visitors to the complex were given a “passport” to take to different stores within the...
Continue ReadingCase Study: Fewer Tricks and More Treats: Halloween Safety Lanyard
Apr 27
Fewer Tricks and More Treats: Halloween Safety Lanyard Organization Insurance Company Product Featured Reflective Lanyard Goal of Promotion Promoting safety on Halloween Description of Cas...
Continue ReadingCase Study: Info in a Flash
Feb 14
Item: 8GB Custom USB 2.0 Flash Drive Purpose: Provide information about the school and programs Audience: Students and prospective students A community college was looking for a unique way to...
Continue ReadingCase Study: Bringing Back the Fanny Pack
Jan 16
Market: Entertainment Product Use: Gift With Purchase Promotion: A major theme park chose the Safeguard Security Waist Belt as a gift with purchase for customers who bought season passes. The w...
Continue ReadingCase Study: Piece of Cake
Oct 11, 2023
Objective: A bakery owner had built solid connections with other service providers within their local event industry, but they were looking to grow their business within the wedding market. Produc...
Continue ReadingCase Study: Zip It Up
Oct 4, 2023
Description: Hit Sports Pack with Front Zipper Industry: Broadcast Media/Telecommunication What it was purchased for: A cellular provider needed giveaways for an event at a major university. How ...
Continue ReadingCase Study: This Event Needs More Cowbell
Sep 26, 2023
Description: Cow Bell Industry: Trade Show / Convention / Events What it was purchased for: A charity marathon coordinator wanted a giveaway that spectators could use to cheer on their runner...
Continue ReadingCase Study: The Techno Pup!
Jun 30, 2023
A software company creates attention at tradeshow events with custom plush animal mascot giveaways. This plush Leonberger Dog Mascot for the company as giveaways at trade shows and other marketing ...
Continue ReadingCase Study: Wave Hello to Recognition
Jun 23, 2023
Item: JAFFA(r) Wave Award Purpose: Welcome gift for incentive winners Audience: Software company sales representatives A software company held a sales incentive contest for reps to win a trip...
Continue ReadingCase Study: Go Green or Go Home
Jun 8, 2023
Item: goingreen(tm) Stapled Appointment Calendar Purpose: Promote awareness of recycling programs and provide recycling information to the community Audience: Residents of the company's service...
Continue ReadingCase Study: You've Got the Power
Jun 1, 2023
A gym wanted to promote their additional personal training services. The client gave the Compact Aluminum Power Bank 4000 mAh away to new clients who booked an initial consultation with a trainer. ...
Continue ReadingCase Study: It Takes a Village
Feb 26, 2023
Objective: A village needed an easy way to let residents know when there were issues with their water meters. They wanted a faster method of communication than mailing letters, and something more...
Continue ReadingCase Study: Put That on Your Calendar!
Feb 5, 2023
Objective: A local insurance agent wanted a way to connect with her customers and capture new leads with a useful promotional item that would also boost her personal branding and promote her serv...
Continue ReadingCase Study: Boosting Trade Show Booth Traffic
Dec 16, 2022
The “Golden Lanyard” to Boosting Trade Show Booth Traffic Organization: Health Care Organization Product Featured: Cotton Water Bottle Strap Goal of Promotion: Driving Traff...
Continue ReadingCase Study: The Write Way
Dec 1, 2022
Item: WideBody(r) Message Pen Purpose: Inform people about range of services Audience: Clients and general public A chiropractic office wanted to inform clients and others about their range o...
Continue ReadingCase Study: It's Raining Cats and Dogs
Nov 16, 2022
Item: Puppies & Kittens Mini Appointment Calendar Client: Pet Food Manufacturer Purpose: Increase pet food sales through goodwill campaign A pet food manufacturer partnered with a nationwide ...
Continue ReadingCase Study: Shop 'til You Drop
Oct 10, 2022
A shopping mall was holding a late-winter promotion to increase traffic during typically slower months. Visitors to the complex received a "passport" to take to different stores within the mall for...
Continue ReadingCase Study: Paw-se and Appreciate the Little Things
Sep 10, 2022
Description: Big Paw Bear Industry: Health Care / Pharmaceutical What it was purchased for: A senior living community was looking for holiday gifts for their residents. How it was distributed: W...
Continue ReadingCase Study: A Wedded Keepsake
Aug 26, 2022
Item: JAFFA(r) Scalloped Edge Vase Purpose: Gift vase for use during wedding ceremonies Audience: Engaged couples A church wanted an elegant and useful gift for couples who chose their venue for...
Continue ReadingCase Study: Take a Map!
Jul 20, 2022
Objective: A university wanted a practical handout to give to prospective students, alumni, and other campus visitors. The handout was intended for first-time visitors and those who hadn't been o...
Continue ReadingCase Study: Do the Wave
Jun 13, 2022
Market: School Objective: A school's athletic program was struggling to pay for recurring expenses. Game attendance had dropped over the previous year, and alumni attendance was weak. The schoo...
Continue ReadingCase Study: Keeping it All Together
May 22, 2022
Objective: An insurance company wanted to send new customers home with a special gift and a way to keep their new insurance policy documentation organized. Product: Insurance Document Pouch & Fu...
Continue ReadingCase Study: Bake in Business
Apr 22, 2022
Description: Set of 4 Measuring Cups Industry: Hospitality / Tourism What it was purchased for: A casino in the Milwaukee area wanted to spice up a "normal giveaway" with a theme. They had come t...
Continue ReadingCase Study: Promo'd to a Tee
Apr 7, 2022
As part of a newly developed corporate social responsibility initiative, an insurance company instituted an annual “give back” day where employee groups volunteered in their communities...
Continue ReadingCase Study: Roaming Free with the YUMA Clear Freedom Bottle
Mar 23, 2022
What do outdoor gear brands like Marmot(r) and Teva(r) have in common? Their target customers, high-value brand partners, and pretty much all of their employees are thirsty for adventure in the m...
Continue ReadingCase Study: I Was Framed!
Mar 1, 2022
Objective: The city was celebrating National Public Works Week with a community event. The event provided education for community members, as well as games for entertainment. Event planners wante...
Continue ReadingCase Study: Thank You for Spooning
Jan 31, 2022
Description: 10 Oz. Aztec Spooner Mug Industry: Advertising / Marketing / Publishing What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers...
Continue ReadingBraving Campground Antics with the SAHARA Sports Bottle
Jan 1, 2022
Camping isn't always a vacation, y'all. Seasonal KOA(r) Work Kampers help KOA owners wrangle feisty RV transients (a.k.a. retirees) for their supper. The least they deserve is a free RV hookup&he...
Continue ReadingCase Study: Shine Bright
Dec 17, 2021
Description: Sunglasses and Sunglass Case Industry: Food & Beverage What it was purchased for: Summer is a big opportunity for coffee chains to sell frozen drinks. Part of an employee reward duri...
Continue ReadingCase Study: Insuring Happy Employees
Nov 25, 2021
Item: JAFFA(r) Round Zinc Coaster Purpose: End of year gifts for employees Audience: Insurance firm employees An insurance firm had a particularly prosperous year and wanted to give employees en...
Continue ReadingCase Study: A Spoon-taneous Promotion
Nov 18, 2021
Description: Spoon Mug Industry: Advertising What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers. How it was distributed: The spoon mug...
Continue ReadingCase Study: Create Your Own Reality
Nov 11, 2021
Description: Custom Cardboard Virtual Reality v2 Industry: Corporate / Fortune 500 What it was purchased for: A leave behind for Field Marketing Account Managers to help convert business from the...
Continue ReadingCase Study: Life of the Mardi
Oct 21, 2021
Market: Hospitality Objective: With their event scheduled close to Mardi Gras, event planners wanted to provide a themed goodie package for attendees with giveaways from event sponsors. They wan...
Continue ReadingCase Study: Custom Caps with a Budget Cap
Oct 7, 2021
Description: Custom Cap Industry: Trade Show/Convention/Events What it was purchased for: A major national racing event was looking for giveaways to hand out to folks in suites and VIP sponsors. ...
Continue ReadingCase Study: Plastics Make it Possible
Aug 25, 2021
Description: Oasis Recycled Bottle Pen Industry: Chemicals What it was purchased for: Trade Show Giveaways How it was distributed: A chemical company needed something to give away at a tradeshow...
Continue ReadingCase Study: Practice Putting
Aug 17, 2021
2 Ball Pillow Pack – Titleist(r) TruFeel for Non-Profit Event When a non-profit had to cancel their annual fundraising dinner due to Coronavirus, a golf course donated their clubhouse patio ...
Continue ReadingCase Study: Jot It Down
Aug 10, 2021
Description: Mini Flip Pad Jotter Industry: Financial What it was purchased for: An investment firm wanted to promote their new financial blog to their existing customers with a memorable branded...
Continue ReadingCase Study: The Write Stuff
Jul 26, 2021
Description: Rumba Pen Industry: Automotive What it was purchased for: An automotive supplier wanted to make their name visible in automotive stores around the country. How it was distributed: P...
Continue ReadingCase Study: A Not-So-Silly Idea
Jul 19, 2021
An insurance company signed up to be the “hydration” sponsor for a fun and colorful 5K run/walk for charity. The race was popular in the community because it was known as a vibrant, fun...
Continue ReadingCase Study: Snack Pack It!
Jul 4, 2021
Vertical Market: Hospitality Product Use: Gift with Enrollment Promotion: An ocean excursion company chose the Igloo(r) Marine Backpack Cooler as a gift with enrollment for customers participatin...
Continue ReadingCase Study: Have a Seat
Jun 27, 2021
As the COVID-19 pandemic spread, a non-profit healthcare provider needed additional waiting room seating for their clinics and health centers across the state. As a non-profit, they needed an affor...
Continue ReadingCase Study: Calendar Puns are Week
Jun 13, 2021
Objective: A real estate agent wanted a useful promotional item to boost her personal branding and promote her services while staying top of mind all year round. Product: Desk Calendar with 4-Co...
Continue ReadingCase Study: Lunchtime Appreciation
May 29, 2021
Description: ID Lunch Bag Industry: Health Care / Pharmaceutical What it was purchased for: A hospital wanted a unisex item to give out for Nurses Week. Since most of the nursing staff brought th...
Continue ReadingCase Study: Masks and Casks
May 22, 2021
When a distillery was launching a new line of spirits, they collaborated with a large chain of liquor stores to promote their new products. The stores gave all employees PrevaGuard(tm) Face Masks i...
Continue ReadingCase Study: Save the Date, Save the Day
Apr 16, 2021
Description: Trifold Calendars Industry: Banking What it was purchased for: A local bank wanted a way to thank their new customers with a promotional gift item that would have a high perceived va...
Continue ReadingCase Study: Rock out on the Run
Apr 8, 2021
Description: Earbuds With a Wristband Industry: Marathon What it was purchased for: A sponsor was looking for an item or items that runners/walkers could be given at the race that they could use ...
Continue ReadingCase Study: Staying Safe for Back-to-School
Mar 25, 2021
A private school held an online meeting to outline plans for returning to school safely during the Coronavirus pandemic. As a follow-up, the school sent information packets to students' parents. Ea...
Continue ReadingCase Study: Where Has Your Pen Been?
Feb 17, 2021
Products Javalina Splash(r) Pen Industry Technology Application Contest An internet company created a branded website for a promotion called “Where has your pen been?”...
Continue ReadingCase Study: Sometimes You Just Need to Vent
Feb 3, 2021
Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their...
Continue ReadingCase Study: Hay, Where'd You Get That Tote?
Jan 27, 2021
Description: Large Boat Tote Industry: Sports / Fitness What it was purchased for: Horse show giveaways How it was distributed: A local horse show needed gifts for their major contributors....
Continue ReadingCase Study: A StuPENdous Promotion
Dec 23, 2020
Description: Dart Pen Industry: Technology What it was purchased for: A data storage company wanted an item they could put on their company store website in which branches or divisions could purc...
Continue ReadingCase Study: Make a Spectacle
Nov 16, 2020
Description: Rubberized Sunglasses Industry: Broadcast Media / Telecommunication What it was purchased for: A vampire-based television show hosted blood drives at outdoor events. These were given...
Continue ReadingCase Study: Brighten Their Day
Nov 9, 2020
A realtor wanted to give a thank-you gift to those who purchased a new home with them. They chose the LED Carbon Fiber Aluminum Flashlight. They printed their logo along with the tagline, "We will ...
Continue ReadingCase Study: These Calendars Aren't Week
Oct 25, 2020
Objective: A local bank wanted a way to thank their new customers with a promotional gift item that would have a high-perceived value. Product: Beach Trifold Calendar Personalization: The bank ...
Continue ReadingCase Study: Bear With Us
Oct 18, 2020
Description: Plush Big Paw Bear with Shirt Industry: Financial Services / Banking What it was purchased for: A bank chain needed a product for tellers to hand out to new account members. How it ...
Continue ReadingCase Study: Keep it Cooler
Oct 3, 2020
Description: Dual Compartment Cooler Bag Industry: Corporate / Fortune 500 What it was purchased for: An annual company picnic for employees and their families. Each year they give thei...
Continue ReadingCase Study: The Weather is Snow Joke
Aug 21, 2020
Description: Keep Warm Buddy Set Industry: Education What it was purchased for: A local school was looking for a fundraiser item to help older kids raise money for an overnight camping trip. ...
Continue ReadingCase Study: Work it Out!
Aug 13, 2020
A nationwide insurance company shifted their employees out of their field offices to at-home workspaces due to the Coronavirus outbreak. Their HR team was tasked with providing a team appreciation ...
Continue ReadingCase Study: Good Deeds for Kids in Need
Jul 8, 2020
Item: Landscape Mesh Tote Purpose: Fundraising Gala gift bag Audience: Kids in Need Foundation supporters The Kids in Need Foundation Gala is one of the organization's largest fundraising eve...
Continue ReadingCase Study: Do a Double Take
Jun 24, 2020
Objective: A general contracting company was looking for a fun way to provide "before and after" photos to their clients after a remodeling project was complete. Product: Double-Sided Portrait F...
Continue ReadingCase Study: College Fair Giveaway
Jun 9, 2020
Description: 4" Mini Plush Buddies Frog with Shirt Industry: Education What it was purchased for: A community college was looking for a giveaway item to have at their booth for the upcoming colle...
Continue ReadingCase Study: Real Modern Recognition
May 26, 2020
Market: Finance Product Use: Employee Recognition Promotion: A wealth management firm selected the Samsonite Executive Computer Backpack as an employee recognition gift. At the company's year-e...
Continue ReadingCheers! Let’s Sell More Beer!
May 12, 2020
Description: Custom Wave Table Tent Industry: Hospitality What it was purchased for: A local brewery wanted an eye-catching promotional item to place on tables that would boost their alcohol sale...
Continue ReadingCase Study: Don't Run from this Promo!
Apr 6, 2020
Description: Running Belt Fanny Pack Industry: Sports / Fitness What it was purchased for: A nationwide gym chain was looking for an item to give away with the purchase of yearly members...
Continue ReadingCase Study: A
Mar 29, 2020
Organization Tanning Salon Product Featured Polyester Lanyard Goal of Promotion To create new clients for salon Description of Case History A tanning salon wanted a creative way to give ou...
Continue ReadingCase Study: 3D is the Key
Mar 15, 2020
A company was looking for unique items to commemorate the celebration of its 45th year in business. They wanted to incorporate a new logo that communicated the anniversary as well as the range of p...
Continue ReadingCase Study: Health & Wellness Spas
Jan 24, 2020
Products Javalina Jewel(r) Pen Industry Health & Wellness Spas Application Future Visits A day spa wanted to ensure that its guests always received the royal treatment. To encourage ...
Continue ReadingCase Study: Fresh Mesh Promotions
Jan 10, 2020
Market: Real Estate Product Use: Incentive Gift Promotion: A high-end resort selected the Atlantis Mesh Beach Tote as an incentive gift for the visitors who attended their timeshare present...
Continue ReadingCase Study: This Promotional Product is in the Bag
Jan 2, 2020
Description: Laundry Bag Industry: Financial What it was purchased for: A credit union wanted to target college students and offer them an incentive to open a new account. They chose a stock desi...
Continue ReadingCase Study: Keeping Colds at Bay, One Spritz at a Time
Nov 27, 2019
Keeping Colds at Bay, One Spritz at a Time Organization High School Product Featured Spray Hand Sanitizer Goal of Promotion To promote good health for the winter season Description of Cas...
Continue ReadingCase Study: Spec-Tacular Promotions
Nov 20, 2019
Description: CUSTOM Malibu Sunglasses Industry: Food & Beverage What it was purchased for: The end user wanted to give something away at this year's Spring Break in Jamaica for an MTV event tha...
Continue ReadingCase Study: Pillow Box
Oct 15, 2019
Objective A children's hospital wanted to send a thank you gift package to donors. They wanted patients to be able to add a personalized touch to the gift to connect donors better to the cause. P...
Continue ReadingCase Study: A Cheese-y Promotion
Sep 23, 2019
Objective A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repeat business. Product Coupon Gatefold Photo Folder Personalizat...
Continue ReadingCase Study: Happy to Hang Around
Sep 16, 2019
Description: Standard Door Hangers Industry: Automotive What it was purchased for: A collision center wanted to increase the number of customer satisfaction survey responses and boost online appo...
Continue ReadingCase Study: The Big Picture
Sep 9, 2019
Description: Coupon Photo Folder Industry: Hospitality What it was purchased for: A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repea...
Continue ReadingCase Study: Inking Impressions
Aug 11, 2019
Portability and permanence are among the desirable traits sought in an effective promotional product. A company was looking for a unique self-promotion that incorporated these elements and decided ...
Continue ReadingCase Study: Financial Industry
Jul 28, 2019
Products Javalina(r) Classic Pen Industry Financial Application Direct Mail A local bank wanted to increase awareness of its low mortgage rates and decided to do a direct mailing ...
Continue ReadingCase Study: A Hole in One Promotion
Jul 21, 2019
Product: Jumbo Cooler Bag Industry: Agriculture What it was purchased for: These bags were given out to participants in a company golf tournament. How it was distributed: All participants receiv...
Continue ReadingCase Study: A Prom Ticket Keepsake
Jun 1, 2019
A Prom Ticket Keepsake Organization High School Product Featured Neoprene Bracelet Goal of Promotion Issuing prom tickets ...
Continue ReadingCase Study: Safety First
May 18, 2019
Product: Auto Safety Kit Industry: Banking What it was purchased for: As a gift to anyone who opened a new bank account for over $1,000.00. How it was distributed: The bank was looking for a bra...
Continue ReadingCase Study: Guess the Flavor Lip Balm
May 11, 2019
Guess the Flavor Lip Balm Organization Health Insurance Organization Product Featured Lip Balm & Lip Balm Sleeve Goal of Promotion Generating positive reinforcement with sales reps ...
Continue ReadingCase Study: Recycle, Reuse, Read a Book!
Mar 28, 2019
Product: Non-Woven Shopper Tote Bag Industry: Bookstore What it was purchased for: A large college bookstore wanted to feature a reusable shopping bag for students. The goal was to get the studen...
Continue ReadingCase Study: Success on Campus
Mar 7, 2019
A large university needed a useful tool to promote its school app to students and faculty because it wanted to use the app to communicate important college news and upcoming events. Since most stud...
Continue ReadingCase Study: What Does Your Phone Stand For?
Feb 27, 2019
Product: Phone Stand Industry: Financial What it was purchased for: A local financial institution needed a giveaway item for current and potential clients. It had to be useful to keep their name ...
Continue ReadingCase Study: Charity Fundraiser
Feb 6, 2019
The organizer of a charity fundraiser wanted to add an element of fun and excitement to their door prize giveaways. As each guest arrived, they were given a Mardi Gras Jubilee pen and instructions ...
Continue ReadingCase Study: Stick to the Schedule
Jan 8, 2019
Industry: Hospitality Personalization: A small sandwich shop wanted to increase their business during lunch hour. Their target market was people who worked near their restaurant. Method of Distri...
Continue ReadingCase Study: Let the Games Begin!
Dec 25, 2018
Product: Custom Malibu Sunglasses Industry: Automotive/Banking What it was purchased for: A car company wanted to find a product that would promote their brand at a local college BCS Bowl Games. ...
Continue ReadingCase Study: Look, Ma, No Hands!
Dec 18, 2018
Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their bud...
Continue ReadingCase Study: Sharper Students
Dec 11, 2018
Description: Pencil Sharpener Industry: Construction What it was purchased for: A shipyard in a major city harbor has advocates who go out to local schools to promote shipbuilding. These advocate...
Continue ReadingCelebrate Milestones
Oct 15, 2018
A bank wanted to promote 110 years of serving individuals and businesses in Pennsylvania through an "Open House" celebration at their branches. Among the many products selected to commemorate this ...
Continue ReadingA Lunch That Packs a Punch
Oct 7, 2018
Description: 3 Section Lunch Container Industry: Healthcare What it was purchased for: A hospital was looking for a unique lunch packet for nurses, doctors, and anyone else employed at any of the...
Continue ReadingCase Study: Pull Up a Chair and Stay Awhile
Sep 16, 2018
Description: Foldable Chair Industry: Education/Sports What it was purchased for: A high school wanted to purchase an item they could resell to the parents in the spirit shop for fundraising doll...
Continue ReadingCase Study: It's in the Bag
Aug 12, 2018
Description Non-Woven Shopper Tote Bag Industry Bookstore What it was purchased for A large Metropolitan Community College Bookstore wanted to feature a reusable shopping bag to the students w...
Continue ReadingImprove Sales and Traffic
Jul 7, 2018
A hotel wanted to promote its amenities to guests in a personable, yet non-intrusive manner. The goal was to encourage guests to utilize hotel amenities instead of going off-site to fulfill their n...
Continue ReadingCase Study: Fun in the Sun
Jun 16, 2018
Product: Two-Tone Malibu Sunglasses Industry: Sports What it was purchased for: A major sports team was having difficulty keeping attendance up at weeknight games. They came up with the idea of d...
Continue ReadingEmployee Appreciation Gift
May 25, 2018
A company with many sales representatives needed an item for their top sales performers. Since their sales staff has both men and women, they needed an item that could be used by either gender. The...
Continue ReadingCase Study: Computer Repair At Your Fuzzy Fingertips
May 18, 2018
A computer repair store attended a local home show and wanted something useful but unique to attract attendees to their booth. They also wanted something that would keep their name top of mind when...
Continue ReadingCase Study: Raise Your Glass!
Apr 27, 2018
Objective A local brewery wanted an eye-catching promotional item to place on tables that would boost their alcohol sales and highlight their weekly specials while encouraging enrollment for their...
Continue ReadingAttract New Customers
Mar 30, 2018
As part of their new corporate wellness program, the company wanted to stress the importance of healthy nutrition to its employees. Along with literature, discount memberships at a local health clu...
Continue ReadingRaise Your Glass
Mar 1, 2018
The NY Yankees wanted to create special commemorative bottles to celebrate Derek Jeter's accomplishments at Yankee Stadium. They chose 150 magnum-sized (1.5L) bottles with a special logo and Jeter'...
Continue ReadingCase Study: Getting Bent out of Shape for More Business
Jun 29, 2019
Product: Gel Stress Toy Client: Health Food Store What it was purchased for: As a gift to reward customers for spending over a certain amount. Why it worked: The gel stress toy which, unlike the...
Continue ReadingCase Study: A Flavorful Promotion
Jun 22, 2019
A Flavorful Promotion Boosts This Credit Union's Popularity Organization: Credit Union Product Featured: Lip Balm Goal of Promotion: Generate New Loans Description of Case History: This c...
Continue ReadingCase Study: A New Way to Do Cross-Promotions
Jun 15, 2019
Clever Meets Subtle: A New Way to Do Cross-Promotions Organization: Department Store Product Featured: Lanyard with Vinyl Pouch Goal of Promotion: Promoting Store Sales Description of Case ...
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